Payments super apps: The value of onboarding vs developing your own
We all know that there has been an increasing digitisation of payments, with consumers and businesses around the world actively seeking alternative payment methods to cash – something that has unexpectedly accelerated in 2020. However, alternatives to cash, doesn’t simply mean card payments. The move to mobile is accelerating and it’s pushing many organisations to either take another look at their mobile strategy, or develop one. We asked our AVP Market Development & Business Support, Bethan Cowper to share her insight on the role that payments super apps are likely to play in the increasingly mobile world we find ourselves in.
To find out more about successful payments super apps, please read our white paper: The rise of the payments super app – a fad, or the future?